Privacy Notice

PRIVACY NOTICE

Velluray is deeply committed to delivering an immersive, premium, and secure online shopping experience paired with top-tier customer service. As part of this commitment, we make protecting and respecting the confidentiality of your personal information a core priority.

This policy establishes the protocols for how we collect, process, manage, and protect the data you provide when accessing our website (the "Site") and utilizing any built-in features, retail utilities, or interactive modules (collectively, the "Services"). It also outlines your rights regarding your data and the options available to you to restrict certain data-sharing practices.

By engaging with our Services, you grant your explicit consent to the collection, processing, and cross-border transfer of your information as detailed in this policy, and you agree to the conditions of our integrated Terms of Use. If you do not accept these data protocols, please immediately stop using our platform.

FAQ: DATA COLLECTION PROTOCOLS

What specific data does Velluray collect?

We collect user details through several operational avenues, detailed below:

  • Direct Customer Interactions: We gather information from and about you during your transactions and general communications with our storefront. This occurs when you complete a checkout purchase, register for our email lists, catalogues, or newsletters, participate in giveaways, contests, or marketing promotions, submit a product review, respond to feedback surveys, or contact our customer support team. If you buy merchandise from us, we will also gather your billing address details.

  • Third-Party Information: If you use our Services to send a product, gift, or digital voucher to an external recipient, we may collect the recipient’s name, telephone number, email address, and physical shipping location to fulfill your request.

  • Automated Tracking Tools: We and our contracted service providers employ cookies, pixel tags, log records, JavaScript files, and related tracking technologies to automatically record non-personal technical data about visitors browsing our Site. This tracking monitors interactions with our storefront, marketing emails, and digital advertisements, helping us compile internal analytical records.

    The data captured may include your web browser type, operating system, mobile hardware profile, visited pages, clicked hyperlinks, IP address, device identifiers, referring URLs, time spent on specific sections, return visits, and email engagement metrics (such as opens or forwards). Connecting this data with your profile allows us to customize your shopping experience, remember your preferences, highlight products or promotions that match your interests, and run targeted retargeting advertisements across your connected devices.

  • External Data Sourcing: We may acquire supplementary data from external commercial networks to update or verify your account details (such as address validation and demographic metrics). This can also happen when you link your storefront account with independent platforms or social media profiles, subject to your security configurations on those external sites.

  • Information Consolidation: We may combine data collected across different touchpoints—including information you provide directly, data captured automatically by our Site, tracking records from your various devices, and records gathered from offline or external third-party partners.

  • Third-Party Analytics and Ads: We use independent tracking, advertising, and analysis applications to study platform engagement, evaluate user behavior, improve our Services, and display relevant, tailored promotional campaigns to you across the web. These independent networks may use tracking pixels, cookies, and log systems to capture non-personal technical summaries of your activity, combining this data with information from other independent web sources. Velluray holds no governance or oversight over the data tracking technologies used by these external advertising agencies.

FAQ: COOKIE CONTROLS AND OPT-OUT RIGHTS

What tracking choices are available to me?

Certain features of our Site rely on cookies to work correctly. By registering an account and using our Services, you consent to our use of these tools. If you prefer to block cookies, you will not be able to use the full functionality of our platform.

We group our tracking tools into four distinct operational categories:

Cookie Category Operational Description & Use Cases
Strictly Necessary Crucial for core site navigation and secure platform access. We use these to verify your logged-in status as you browse and to maintain items within your active shopping cart.
Performance Tracking Anonymously measures how visitors move through our platform, tracking page counts and technical errors. This data is aggregated and used solely to improve the site's speed and reliability.
Functional Tools Remembers your custom preferences—such as your selected shipping region and local currency—to deliver a more personalized browsing experience.
Targeted Advertising Displays digital promotions that match your interests and helps measure the performance of our advertising campaigns. These may be managed by us or our verified ad partners.

Our systems do not alter their behavior or respond to browser-initiated "Do Not Track" headers or signals. To manage your tracking choices or block tailored advertising cookies, you can use the independent industry portals below:

Managing Flash Cookies

We or our service providers may also utilize Flash cookies (Local Stored Objects) to enhance your site experience, personalize layouts, and save interactive settings (such as video volume preferences or survey progress). Flash cookies operate differently than standard browser cookies, meaning your browser's default privacy tools might not remove them. To view and adjust security configurations for Flash cookies, visit the Adobe Flash Player Help Settings Manager. Disabling Flash tracking may restrict your access to some interactive elements on our platform.

FAQ: DATA UTILIZATION

How does Velluray use my personal information?

We use the data we collect about you for the following commercial purposes:

  • To process, confirm, verify, ship, and track your purchase orders (including processing card payments, managing logistics, coordinating returns or refunds, maintaining purchase histories, and contacting you regarding order updates by phone or email).

  • To customize your shopping experience and remember your profile when you return to our Site.

  • To distribute catalogues, company updates, newsletters, and promotional offers from us or our corporate affiliates.

  • To display tailored site content, product recommendations, and digital ads across our Site, mobile applications, third-party platforms, emails, or text messages.

  • To upgrade our catalog offerings, refine our system infrastructure, and improve our overall customer service experience.

  • To compile aggregated, non-identifiable demographic profiles for system analysis and marketing research.

  • To protect our business operations and storefront security by monitoring for fraud, blocking unauthorized transactions, managing risk, and blocking malicious hacking attempts.

  • To respond to your inquiries, address feedback, and provide customer support.

  • For any other specific purpose explained to you at the point of data collection.

FAQ: DATA DISCLOSURE & SHARING POLICY

In what circumstances does Velluray share information?

We may share your data with selected external parties in the following scenarios:

  • Corporate Affiliates: We may share your data with our current corporate subsidiaries, parent entities, and any future additions to our corporate group.

  • Co-Marketing Partners: If you participate in specific promotions, loyalty programs, co-branded campaigns, or sweepstakes run alongside an independent business partner, we may share your information with that partner to help fulfill those services.

  • Selected Third Parties: We may share data with trusted commercial associates whose product or service offerings may be of interest to you.

  • Legal Protections & Mandates: We reserve the right to transfer or disclose your data to satisfy legal requirements, comply with government inquiries, or respond to court demands. We may also share data with law enforcement or credit-risk agencies to prevent fraud, fix security bugs, enforce our Terms of Use, or protect the safety, property, and rights of our visitors, the public, or Velluray.

  • Business Transfers: If Velluray undergoes a corporate merger, asset sale, acquisition, or restructuring due to bankruptcy, customer databases are typically transferred as part of the transaction's commercial assets. In these events, we will make reasonable efforts to require the new owner to manage your personal details in a manner consistent with this Privacy Notice.

  • Operational Service Providers: We contract independent third-party vendors to perform essential operational tasks on our behalf (such as payment processors, shipping couriers, data hosts, and customer service tools). These entities are given access only to the specific data required to perform their duties.

  • Anonymized Statistics: We may share or sell completely anonymized, aggregated demographic reports with business affiliates for analytical or marketing research. This data cannot be used to identify you individually.

SMS Marketing & Order Notifications

By entering your mobile phone number during checkout, initiating a transaction, or subscribing via an SMS signup form, you agree to receive automated text alerts regarding your order status (including abandoned cart reminders) and promotional SMS campaigns. Message frequencies will not exceed a reasonable monthly threshold (e.g., X messages per month).

To send these messages, your contact details are shared with our SMS platform operators during marketing campaigns. We track message delivery statuses, send histories, and link clicks (if using our link-shortening feature) to evaluate campaign performance. If you interact with external services outside of support@velluray.com (such as third-party tracking tools or analytical apps), your interactions are governed by their respective independent privacy statements.

To stop receiving SMS marketing, click the opt-out link contained within the message, reply with the word STOP, or contact our support team at the email address below.

FAQ: USER RIGHTS, COMMUNICATIONS, & REGULATORY NOTICES

How can I view, update, or remove my data?

If you have an active account or have completed a purchase, you can review or modify your personal data by emailing our support team at support@velluray.com. Subject to your local regional laws, you may also request that we erase or limit access to your personal records. If we are required by law to maintain certain data for tax, auditing, or legal compliance, we will inform you upon receiving your request.

How do I opt out of marketing materials?

All automated promotional emails include an "unsubscribe" link at the bottom, which allows you to opt out of future marketing emails from that sender. If you have a registered account, you can also modify your communications preferences by logging into your profile. To stop receiving physical print catalogues or for any other opt-out requests, please email your request to our support team.

California Privacy Rights

If you reside in the state of California, you have the right to request a summary detailing how we share personal data with external parties or corporate affiliates for their direct marketing purposes. To submit a request, please email support@velluray.com with the subject line "Attn: California Privacy". We allow one request per user per calendar year, and process requests within 30 days. For independent third-party networks, you must contact them directly to adjust your communications preferences.

Children’s Privacy Protections

Protecting minors is a priority for us. Our platform is not intended for individuals under the age of 13, and we do not knowingly collect personal data from children. You must be at least 18 years old to use our Services. If we discover that an individual under 13 has provided personal details to our Site, we will take steps to purge that data from our database. Parental control software is widely available online to help parents monitor their children's web activity and prevent them from submitting data online without consent.

System Security Measures

We use physical, administrative, and technical security protocols to protect your personal details. When you provide sensitive information (such as credit card details) during checkout, that data is encrypted using Secure Socket Layer (SSL) technology. While we work diligently to safeguard our systems, no network transmission over the internet can be guaranteed as completely secure.

External Website Links

Our Site contains links to external web platforms that are not operated by Velluray. These independent sites may use their own cookies, collect data, or request personal information under privacy policies that differ from ours. We are not responsible for the privacy practices, data security, or content of external websites.

Data Retention & Storage Locations

Our digital business functions are conducted primarily through servers located in the United States, Canada, and the United Kingdom, and your personal information is subject to the data retention laws of these regions. The data protection regulations in these host countries may vary from those in your home jurisdiction, and your information may be accessed by local government authorities under judicial demands. By using our Services, you consent to this cross-border data transfer.

We retain your personal information only as long as necessary to fulfill the purposes outlined in this policy, manage our legitimate business requirements, or comply with statutory retention laws. Once data is no longer needed, it is deleted, securely overwritten, or completely anonymized.

Policy Revisions

Any updates to our privacy protocols will be published directly on this page. Your continued use of our platform following the posting of an update constitutes your formal acceptance of the revised policy.

PRIVACY COMPLAINTS & CONTACT INFORMATION

We aim to be fully transparent about our data privacy practices. If you have questions about this policy, want to opt out of communications, or wish to file a formal complaint regarding how we handle your personal data, please contact our support team at support@velluray.com.

If you feel we have not adequately addressed your concerns, you have the right to file an official complaint with the consumer protection or data privacy supervisory authority in your country of residence. In the United States, you can contact the Federal Trade Commission (FTC) to submit a formal consumer complaint online at https://www.ftc.gov/faq/consumer-protection/submit-consumer-complaint-ftc.

GOVERNING LAW

These Terms of Service and any separate agreements through which we provide you with products or Services shall be governed by, interpreted, and enforced in accordance with the laws of the United Kingdom (UK).